Description

The best defense against scams is education before a crisis occurs. In this engaging presentation, Amanda and Mary go beyond the latest fraud trends to explore not only how scams work, but why they work. By understanding the psychology fraudsters use to manipulate trust, urgency, and emotion, business leaders and employees can better recognize red flags before they become costly mistakes. Attendees will leave with practical strategies to strengthen their organization's defenses, foster a culture of fraud awareness, and better protect their business, employees, and customers.

Amanda Pierce, Vice President at Solutions Bank, has spent a decade helping lead marketing, community outreach, financial education, and fraud awareness initiatives. Amanda often presents to businesses, schools, and community organizations on today's evolving fraud threats, helping people recognize scams before they become victims. She is especially passionate about the psychology behind fraud and how understanding human behavior can help individuals and organizations make better decisions under pressure.

Mary Kaufman, Business Relationship Director at Solutions Bank, has more than 25 years of banking experience, with the last 7½ years focused on helping business clients navigate their financial needs. Throughout her career, she has seen fraud evolve alongside technology and understands the unique challenges businesses face when protecting their finances. Mary believes strong relationships are one of the best defenses against fraud, giving business owners a trusted partner they can rely on when issues arise so they can stay focused on running their business.